{"id":3231,"date":"2020-08-14T17:53:03","date_gmt":"2020-08-14T15:53:03","guid":{"rendered":"https:\/\/sonnenallee.sma.de\/internet-und-climate-protection\/"},"modified":"2022-11-30T16:53:50","modified_gmt":"2022-11-30T15:53:50","slug":"internet-and-climate-protection","status":"publish","type":"post","link":"https:\/\/sonnenallee.sma.de\/en\/digitalization\/internet-and-climate-protection\/","title":{"rendered":"Shame on You, Nerd!"},"content":{"rendered":"<\/p>\n<header class=\"swe-post-header swe-post-header-image-right\"><div class=\"info\"><h1 itemprop=\"headline\">Shame on You, Nerd!<\/h1><div class=\"subtitle\">Why surfing harms the environment just as much as flying does.<\/div><div class=\"blog-tags\"><a href=\"https:\/\/sonnenallee.sma.de\/en\/tag\/digitalization\/\" rel=\"tag\" class=\"tag\">#Digitalization<\/a><\/div><div class=\"boxes\"><div class=\"wpulike sonnenallee-display wp_ulike_general_class\"><div class=\"grid\"><div class=\"count-box\"><span class=\"count-box\">3<\/span><\/div><div class=\"symbol\"><\/div><\/div><\/div><div class=\"time\">3 Min.<\/div><\/div><\/div><div class=\"preview\"><img decoding=\"async\" src=\"https:\/\/sonnenallee.sma.de\/wp-content\/uploads\/2020\/08\/Fussabdruck_900x666-3.jpg\"\/><div class=\"boxes callout\"><button class=\"share\">Share<\/button>    <div class=\"wpulike  sonnenallee-interactive\"><div class=\"wp_ulike_general_class wp_ulike_is_not_liked\"><button type=\"button\"\n                    data-ulike-id=\"3231\"\n                    data-ulike-nonce=\"4138674ecc\"\n                    data-ulike-type=\"post\"\n                    data-ulike-template=\"sonnenallee-interactive\"\n                    data-ulike-display-likers=\"0\"\n                    data-ulike-likers-style=\"popover\"\n                    class=\"wp_ulike_btn wp_ulike_put_text wp_post_btn_3231\"><span>Like<\/span>            <\/button><\/div><\/div>\n\t<\/div><div class=\"av-share-box hidden callout\"><div class=\"share-content\"><span class=\"close\"><img decoding=\"async\" src=\"\/wp-content\/themes\/enfold-child_sonnenallee\/images\/icons\/kreuz-dunkel.svg\"\/><\/span><h1>Share article<\/h1><h2>How do you want to share the article?<\/h2><ul class=\"av-share-box-list noLightbox\"><li class=\"av-share-link av-social-link-mail\"><a aria-label=\"mail\" href=\"mailto:?body=https%3A%2F%2Fsonnenallee.sma.de%2Fen%2Fdigitalization%2Finternet-and-climate-protection%2F&amp;subject=Shame%20on%20You%2C%20Nerd%21\" title target=\"_blank\" rel=\"noopener\"><img decoding=\"async\" src=\"https:\/\/sonnenallee.sma.de\/wp-content\/themes\/enfold-child_sonnenallee\/images\/mail.png\"\/><span class=\"avia_hidden_link_text\">mail<\/span><\/a><\/li><li class=\"av-share-link av-social-link-facebook\"><a aria-label=\"Facebook\" href=\"https:\/\/www.facebook.com\/sharer.php?u=https%3A%2F%2Fsonnenallee.sma.de%2Fen%2Fdigitalization%2Finternet-and-climate-protection%2F&amp;t=Shame%20on%20You%2C%20Nerd%21\" title target=\"_blank\" rel=\"noopener\"><img decoding=\"async\" src=\"https:\/\/sonnenallee.sma.de\/wp-content\/themes\/enfold-child_sonnenallee\/images\/facebook.png\"\/><span class=\"avia_hidden_link_text\">Facebook<\/span><\/a><\/li><\/ul><\/div><\/div><\/div><\/header>\n<div class=\"swe-post-container\">\n<div class=\"swe-author author\"><p><strong>Text:<\/strong> Ekkehard Haug, 14.08.2020<\/p><\/div>\n<section  class='av_textblock_section av-hm5a1-04a1b10d35550a643b98b6cb1ed0bc82'  itemscope=\"itemscope\" itemtype=\"https:\/\/schema.org\/BlogPosting\" itemprop=\"blogPost\" ><div class='avia_textblock'  itemprop=\"text\" ><p><strong>Carbon footprint, climate neutrality and flight shaming are buzzwords that everyone is talking about. But who stops to think about their Spotify or iTunes playlists, their Netflix or Amazon Prime account, or their wardrobe full of clothes from Zalando? Who of us are plagued by a guilty conscience when we send an email, attend a web conference, or post images of our dog on Facebook and Instagram? Sonnenallee sheds light on why using the Internet makes just as big a contribution to climate change as, for example, air travel \u2013 and perhaps even more in this coronavirus era.<\/strong><\/p>\n<\/div><\/section>\n\n<style type=\"text\/css\" data-created_by=\"avia_inline_auto\" id=\"style-css-av-lamd5swl-c8783278b6f69c7a3a88681bad771fc7\">\n#top .hr.hr-invisible.av-lamd5swl-c8783278b6f69c7a3a88681bad771fc7{\nheight:50px;\n}\n<\/style>\n<div  class='hr av-lamd5swl-c8783278b6f69c7a3a88681bad771fc7 hr-invisible  avia-builder-el-4  el_after_av_textblock  el_before_av_textblock '><span class='hr-inner '><span class=\"hr-inner-style\"><\/span><\/span><\/div>\n<section  class='av_textblock_section av-hm5a1-3-4efaa2a539ba6ac9797e0ec7eb77d855'  itemscope=\"itemscope\" itemtype=\"https:\/\/schema.org\/BlogPosting\" itemprop=\"blogPost\" ><div class='avia_textblock'  itemprop=\"text\" ><p>More emails, more streaming, more online shopping \u2013 platforms such as Teams, Zoom, Skype, Amazon, Netflix and Spotify right through to YouTube and YouPorn have all been enjoying a real boom thanks to the coronavirus pandemic. On the one hand, this means more data and more power use in data centers \u2013 along with greater electricity demand and greater CO<sub>2 <\/sub>emissions as a result. But, on the other hand, it also means less: fewer meetings, less traveling, fewer events, which in turn means less road traffic, less train travel, fewer flights \u2013 and hence less CO<sub>2<\/sub>. Irrespective of whichever form of pollution \u2013 digital or analog \u2013 contributes more to climate change in the future, the big question is what can humanity, politicians, businesses and every single one of us do about it?<\/p>\n<p>The coronavirus pandemic has caused the issue of CO<sub>2 <\/sub>emissions to fade into the background, at least for the time being. And debates on whether it is now the Internet or air travel that is producing greater levels of greenhouse gases seem pointless. However, the COVID-19 crisis will be presented by many \u2013 including the European Commission \u2013 as an opportunity to push forward with future-related issues such as carbon neutrality and digitalization more quickly and more effectively than previously envisaged.<\/p>\n<p>Although IT companies like Apple, Google and Amazon like to portray themselves as role models when it comes to climate protection, the power consumption of the Internet industry is enormous. Streaming services, online shops and email are real energy guzzlers because they require ever more and ever larger data centers. Then there are the devices on which these applications run. Some calculations suggest that IT devices and applications produce as much CO<sub>2<\/sub> a year as the nation of Germany, that is to say approximately 800 million tonnes. Energy experts like Staffan Revemann estimate that the global electricity demand for data centers in 2030 will be five times higher than in 2010.<\/p>\n<p>So does the Internet harm the environment more than international air travel? In an MDR article from August 2019, sustainability expert Ralph Hintemann from the Berlin Borderstep Institute comes to the conclusion that both CO<sub>2 <\/sub>emitters are more or less equal. That said, if we consider the impact on the climate, which also takes into account other pollutants and the type of emissions, the impact that air travel has on the environment is around twice as big. Hintemann uses a specific example to illustrate this: \u201cIf I were to stream videos all day long (\u2026), over the whole year I would still produce less CO<sub>2<\/sub> than a flight to Majorca.\u201d<\/p>\n<\/div><\/section>\n\n<style type=\"text\/css\" data-created_by=\"avia_inline_auto\" id=\"style-css-av-4yklyn-adbd27b5b815d1cc72c51b38f40c9f6e\">\n#top .hr.hr-invisible.av-4yklyn-adbd27b5b815d1cc72c51b38f40c9f6e{\nheight:50px;\n}\n<\/style>\n<div  class='hr av-4yklyn-adbd27b5b815d1cc72c51b38f40c9f6e hr-invisible  avia-builder-el-6  el_after_av_textblock  el_before_swe_special_images '><span class='hr-inner '><span class=\"hr-inner-style\"><\/span><\/span><\/div>\n<div class=\"flex_column av_one_full flex_column_div  avia-builder-el-7  el_after_av_hr  el_before_av_hr \"><div class=\"swe-special-images swe-special-images-1 subtitle\"><div class=\"image-container image-container-image-1\"><img decoding=\"async\" src=\"https:\/\/sonnenallee.sma.de\/wp-content\/uploads\/2020\/08\/digitalisierung_900x666-2.jpg\" alt=\"\" aria-label=\"Who thinks about carbon footprint or climate neutrality when talking about Spotify, Netflix or Prime Video? The topic of C02 emissions through data use definitely offers a lot of potential for good and economical solutions.\" \/><\/div><span class=\"image-subtitle\"><span class=\"image-subtitle-inner image-description\">Who thinks about carbon footprint or climate neutrality when talking about Spotify, Netflix or Prime Video? The topic of C02 emissions through data use definitely offers a lot of potential for good and economical solutions.<\/span><\/span><\/div><\/div>\n\n<style type=\"text\/css\" data-created_by=\"avia_inline_auto\" id=\"style-css-av-2xjd6n-78cf50ca772ea25a840a6451ae072812\">\n#top .hr.hr-invisible.av-2xjd6n-78cf50ca772ea25a840a6451ae072812{\nheight:50px;\n}\n<\/style>\n<div  class='hr av-2xjd6n-78cf50ca772ea25a840a6451ae072812 hr-invisible  avia-builder-el-8  el_after_swe_special_images  el_before_av_textblock '><span class='hr-inner '><span class=\"hr-inner-style\"><\/span><\/span><\/div>\n<section  class='av_textblock_section av-hm5a1-2-76ea9cdf0566150cfebda2b748708c7f'  itemscope=\"itemscope\" itemtype=\"https:\/\/schema.org\/BlogPosting\" itemprop=\"blogPost\" ><div class='avia_textblock'  itemprop=\"text\" ><p>But where exactly do the CO<sub>2 <\/sub>emissions related to Internet use occur? In an article from August 2019, Austrian newspaper Der Standard writes that \u201cemissions are generated primarily by the operations to cool down the hot running servers.\u201c In 2012, the energy demand of global data centers came to 30 billion watts \u2013 30 times the energy generated by a nuclear power plant.<\/p>\n<p>The article cites other remarkable figures:<\/p>\n<ul>\n<li>500 hours of video material are uploaded to YouTube every minute.<\/li>\n<li>205 billion emails are sent every day.<\/li>\n<li>A medium-sized company with 100 employees produces 13.6 tonnes of CO<sub>2<\/sub> a year through emails \u2013 the equivalent of 13 flights from Paris to New York and back.<\/li>\n<li>Streaming online videos generates 300 million tonnes of CO<sub>2<\/sub> (one sordid detail is that the annual consumption of pornography alone produces as many CO<sub>2<\/sub> emissions as Belgium in a whole year).<\/li>\n<li>If the IT sector were a country, it would be third in the energy consumption rankings \u2013 behind China and the U.S.<\/li>\n<\/ul>\n<p>The list could easily go on. But instead let\u2019s ask the question of what companies, institutions and individuals can do to combat this data pollution.<\/p>\n<p>Highly praised artificial intelligence could be helpful. Google, for example, has developed an intelligent control system that will reduce the energy consumption of its own server farms by 40 percent. The percentage of renewable energy used by the IT giants is also steadily increasing. And there are pilot projects that aim to feed the waste heat from data centers, for example, into city district heating systems.<\/p>\n<p>And what can we humble Internet users do? In a ZDF article from November 2019, Steffen Holzmann, green IT expert at Deutsche Umwelthilfe, writes: \u201cDelete old emails. Unsubscribe from any unwanted newsletters. Archive photos and videos on storage media rather than in the cloud.\u201d<\/p>\n<p>Or we could simply ask ourselves questions more often, such as: Am I really making an essential contribution to humanity\u2019s continued existence by sharing with my Facebook community that I\u2019ve just bought a Vanilla Bean Cloud Macchiato at Starbucks?<\/p>\n<p>The carbon footprint of data use is a major potential issue at any rate, for the acceleration of climate change on the one hand and for savings on the other. We have our future \u2013 at least partly \u2013 in our own hands.<\/p>\n<\/div><\/section>\n<div class=\"center-content\"><a href=\"https:\/\/sonnenallee.sma.de\/en\/\" class=\"btn inverted\">Close article<\/a><\/div><\/div>\n","protected":false},"excerpt":{"rendered":"<p>Spotify, Netflix and Amazon Prime have all now become essential to our way of life, but they are also increasing our carbon footprint. How come? And what can we do about it?<\/p>\n","protected":false},"author":16,"featured_media":3211,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"footnotes":"","beyondwords_generate_audio":"1","beyondwords_project_id":"16115","beyondwords_content_id":"","beyondwords_preview_token":"","beyondwords_player_content":"","beyondwords_player_style":"","beyondwords_language_code":"","beyondwords_language_id":"","beyondwords_title_voice_id":"","beyondwords_body_voice_id":"","beyondwords_summary_voice_id":"","beyondwords_error_message":"#404: Record not found","beyondwords_disabled":"","beyondwords_delete_content":"","beyondwords_podcast_id":"4888627","beyondwords_hash":"","publish_post_to_speechkit":"","speechkit_hash":"","speechkit_generate_audio":"","speechkit_project_id":"","speechkit_podcast_id":"","speechkit_error_message":"","speechkit_disabled":"","speechkit_access_key":"","speechkit_error":"","speechkit_info":"","speechkit_response":"","speechkit_retries":"","speechkit_status":"Updated","speechkit_updated_at":"","_speechkit_link":"","_speechkit_text":""},"categories":[180],"tags":[181],"class_list":["post-3231","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-digitalization","tag-digitalization"],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v25.1 - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>Shame on You, Nerd! 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